Remember how I shared my digital writing masterclass project Leader of the Pack  with you some time ago? Well, our first group of Leaders are about to graduate! The four weeks that our course was held over has flown by, and in that time we’ve covered critical topics to building and enhancing social identities including confidence, content, and collaboration. Tonight in our final masterclass, we’re looking at ‘cashing in’ aka monetizing. Oh, it’s been fun. We’ve quaffed Orchard Thieves’ cider, had cupfuls of luxury Madame Flavour teas, written thankyou notes to PRs on Cristina Re stationary, workshopped blog content and undertook troubleshooting a-plenty. It’s been a pleasure. Today, I feature some of the digital writers to watch in the online space …. all graduates of Leader Of The Pack. (More classes coming soon!)


A relaxed learning environment to enjoy at 1derground in Richmond, and a treat to teach with Kate Iselin of the pink hair.


Madeline A’dore. World-traveller, editor. Pink-haired and lovely. Her new project highlights the extraordinary in daily routines of the creative at Extraordinary Routines.


Alexandra Hallam of her self-titled blog. Ruby Assembly sista, social media minx and copywriter. Also good at boardgames and fundraising.


Photographer, social historian and anthropologist Eleni Sartinas of Kitchens In the Garage. Makes great kourambiethes as a bonus.


Roving curator of fine art and life, Vicki Finkelstein of The Finkelstein Files. She brings to light the studios and workspaces of artists in Melbourne.


Claire Denyar of her self-named blog, which is a series of kind vignettes on place, person and perspective. Also, a copywriter for hire!


Victoria Fratin (@vfrato), marketing and communications assistant for the Infoactiv Group. She’ll be putting her newfound collaboration skills to work for a brand which focuses on increasing sustainability amongst corporates.