Ruby Assembly for Melissa Shoes

I am so excited to share my latest Ruby Assembly style editorial with you! It features two of my favorite things – those being Gelato Messina and Melissa Shoes. Melissa Shoes have been a favorite of mine for some years – for both the shoe’s sweet candyshop fragrance and ingenious shapes facilitated by a unique rubber-mould construction. Messina is a more recent addition to my perfect weekend treat – but a firm favorite, none the less.

When Melissa Shoes asked me to help promote their Karl Lagerfeld capsule collection – which features notably the ‘KL Incense’ heel with a kitschy, glittery icecream on its heel – I could think of no better place to shoot the editorial than my favorite gelateria, Messina.
If you love these sweetie-pie heels as much as I do, visit the Melissa Shoes website to explore the full range of Karl Lagerfeld capsule collection shoes. And for a limited time, you’ll receive a pair of ‘KL Ginga’ shoes FREE with any purchase from the Karl Lagerfeld for Melissa Shoes range! Kawaii!

Divine to eat icecream in, or wear with a retro wiggle dress, or rock with super-high sprayed on jeans. KL Incense.

Ooh, delicious. I enjoyed a raspberry sorbet gelato as we took these photos mid-morning for beautiful light. In the afternoon, I’m more partial to a creamy confection such as Messina’s salted white caramel gelato.

Wearing Lulamae gown, KL Incense heels and Limecrime Velvetine in Suedeberry.

Melissa x Karl Lagerfeld KL Ginga – these are the beauties you’ll receive as a gift when you purchase from the Melissa x Karl Lagerfeld capsule collection for a limited time – which are pretty much My Little Pony in a shoe. I’m looking forward to wear these in Melbourne’s rainy winter with thick tights.

Any gelateria which references 90’s rnb tune ‘Return of the Mac’ and Fergie from the Blackeyed Peas ‘My Lovely Lady Plums’ has the OFFICIAL Ruby Assembly seal of approval.

At Messina on bustling Smith Street in Collingwood, you can see delicious gelati confections being made before your eyes. This ain’t yo Nonna’s gelati.