Ruby Assembly @ MSFW Designer Runway 3


Whizzoo. What a fast-paced, frenetic and fash-tastic week MSFW was. I’ve still got a couple of wonderful blogs to share with you, covering the last of the glamorous Designer Runways at Melbourne Town Hall.  Designer Runway 3 was very feminine, a selection of floaty gowns that ranged from showstoppers for formals throught to coquettish numbers for racing. Big love to Marianne from Esme and the Laneway (you should read her coverage of MSFW here) for this lovely portrait she took of me while we enjoyed apres-runway chai at cosy Journal Cafe.


Arthur Galan AG monochromes


Neon cowgirls from Alexi Freeman


Megan Park’s folkloric whimsywed2

A bit Robert Palmer with pink and black from Yeojin Bae


Formal wear from Yeojin Bae with distinctive triangle peekaboos


My favorite of the evening – Russian dolls in Nevenka. So ethereal, feminine and summery.


A bit nippy, but a showstopper in cream lace


Thurley returns to form with punchy orange lace


Fantasy from Christine channeling My Fair Lady


A beautiful lace bunny if I do say so myself.. I think I might even try to DIY this for Spring Racing!

By |2018-07-04T12:47:02+00:00September 9th, 2013|Uncategorized|0 Comments

About the Author:

Digital polymath and Director of Melbourne’s social media agency Ruby Assembly, Iolanthe Gabrie knows good business. Creating inimitable brand content of rare depth, Iolanthe is a mentor, speaker and author with a focus on the startup space. Iolanthe builds exceptional online voices and develops productive, engaged communities across social media platforms for individuals, businesses and organisations.

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