Gatsby fever well and truly has Melbourne in its grip! At the height of the Jazz-age celebrations in April was the launch of Vivian Ashworth‘s salon at 109 Greville Street, Prahran. The event was a bustling, fizz-popping affair at Vivian’s luxe new premises, featuring armfuls of flowers, hot jazz from chanteuse Hetty Kate and more fascinators than a day at the Birdcage.


Vivian (inset above in beautiful Gwendolynne gown) is a stalwart of Melbourne’s makeup and hair industry, having variously styled fabulous types for both media and private events. Her private salon offers a range of exclusive beauty and hair brands for discerning customers who care about the cosmetics they use on their skin – including Alterna Haircare’s Caviar and Bamboo lines in addition to being the exclusive stockist of Beauty Is Life in Australia.

Vivian Ashworth’s salon will prove a wonderful resource for brides, special occasion event makeup and those who are looking for beautiful quality in cosmetics. Find her on FB here and be inspired by Vivian Ashworth’s pins on le Pinterest here.


Hep jazz from Hetty Kate and cool color palettes from Beauty Is Life


A proper knees up with boa. A time and place for everything, after all.


Sarah of Style Melbourne and Sabina from Pybus PR ringing in the celebrations!


Hostess with the mostest Kyra Pybus of Pybus PR and some finer details from the launch eventIMG_6183

A gay old time to be had! You don’t have to tell bloggers twice when it comes to costume parties. L-R: Leeyong Soo Style Wilderness, Iolanthe Ruby Assembly, Lisa Teh Couturing